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Museum is a cultural institution which plays an important role in cultural tourism activities. Today, the role of traditional museums has shifted to become multipurpose in order to offer tangible and intangible products and services to their visitors. The tourism industry in Malaysia is heavily depending on their rich multiethnic and religion culture since the 50's. However, the progress of the museums...
Cultural, tourism, and creative industries sectors can be understood as having intersecting policy agendas and economic interdependencies. In the developing context the first two have a somewhat longer history of analysis than the last one. However, emerging studies are beginning to emphasise all three domains are interconnected to each other, and need each other to sustain their products in the market...
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