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Perspective. The popularity of online media aimed at active and passive enthusiasts of various martial arts results from the content offered to consumers. Problem. The aim of this article is to investigate questions concerning the thematic model of the e-magazine addressed to people interested in selected martial arts as popularized by mass media in the light of STP (Segment-Target- Position) strategy...
Problem. Science in the area of fighting arts is constantly being developed. How does this process work from the perspective of GTFA (General Theory of Fighting Arts) and institutions co-creating or cooperating in this area? The issue concerns the period from October 2022 to October 2023. Method. The analysis covers the historical and philosophical background, the activities of specialized scientific...
Problem and Aim. The aims were: 1) factography with the evaluation of the scientific event, 2) case study of the event in terms of the institutionalization of fighting arts research and martial arts tourism. Method. Qualitative methods were used: expanded discourse analysis, visual anthropology, autoethnography, and participant observation. The analysis included, inter alia, several dozen photographs...
Background. Specialised associations and the activity of individuals are co-creating the present fighting arts, the factography of which becomes a contribution to the recent history of this phenomenon. It is therefore probably worth describing these events, explaining or evaluating them. Problem. The cognitive aim of this research is to describe and analyse the martial arts and combat sports environment...
Background. Fighting arts and travel related to their learning are mainly of interest to physical culture researchers. One of them is W. J. Cynarski, who develops the theory of cultural dialogues and the General Theory of Fighting Arts, examining, among others, the phenomenon of martial arts tourism. Problem. This is about discussing and evaluating this book on martial arts tourism. To what extent...
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