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Social game is currently one of the most popular applications on community sites. People use social game interaction to develop their relationship with each other. Former studies focus on the motivation of playing social games, which originate from social interaction. However, seeking virtual assets to gain appraisal from peers is another reason that maintains or increases the using of social games...
A fuzzy comprehensive evaluation method of user experience is proposed to the problem on user experience quality which is difficult to accurately evaluate on the E-commerce web using. Firstly, being accordance with usability testing theory and the analysis of the user experience elements on E-commerce web using process, a evaluation index architecture is structured with views including human-computer...
More and more enterprises adopt the hybrid marketing channels which are the coexistence of traditional retailers channel and direct Internet channel. Taking into account the discomfort cost of the product for Internet channel and the implementation degree of the e-commerce, this paper analyzes the vertical Nash game, direct Internet marketer-Stackelberg game and traditional retailers-Stackelberg game...
The convergence of mashup and Service Oriented Architecture (SOA) enables the enterprise to deliver composite and situational applications by integrating information across internal and external sources. In this paper, we propose an approach that takes ideas from mashup and extend it to deliver real-time interactive visual analysis application on spatial-temporal datasets over the Internet. Four aspects...
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