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The aged care sector has been a late adopter of social media platforms for communicating, collaborating, marketing and creating brand awareness. There is little research that examines the adoption of social media by aged care service providers for these purposes. This paper reviews the status of social media adoption in the Australian aged care industry, to understand in what ways social media can...
Social network sites use is increasingly daily. While many health related communities now exist on Facebook; the issue of arising potential drawbacks of online communities is the matter of debate. This study aimed to investigate the content of communication in Ovarian Cancer Facebook communities (i) to determine the users of Ovarian Cancer Facebook communities (ii) to understand the content of communication...
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