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Successful smoking cessation or reduction requires smokers to focus on the distal concerns of health and control instead of immediate impulses to smoke. Based on pioneering research demonstrating that cues inducing a mating mindset (i.e., viewing pictures of attractive women) can engender greater temporal discounting in men, we conducted a laboratory experiment to examine whether viewing faces of...
Aims We examined whether smokers' use of dietary supplements (e.g. vitamin C, multi‐vitamins) induces illusory invulnerability that in turn disinhibits smoking. Such supplement use may be perceived as conferring health credentials.
Design A single‐factor (credentials: with or without) between‐subjects design was employed. Smokers were assigned randomly to take either a known placebo pill or a dietary...
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