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Information control has been deemed one of the most prominent features of the Internet for online consumers searching product information. This study examined how information control affects the online information seeking processes of consumers and how the effects are moderated by shopping purposes (utilitarian vs. hedonic). This study recruited 292 respondents to participate in our experiment. The...
Set the date range to filter the displayed results. You can set a starting date, ending date or both. You can enter the dates manually or choose them from the calendar.