Search results for: A. Peterson
Journal of the Academy of Marketing Science > 2018 > 46 > 1 > 81-91
Journal of the Academy of Marketing Science > 2010 > 38 > 6 > 677-690
Journal of the Academy of Marketing Science > 2002 > 30 > 4 > 348-361
Journal of the Academy of Marketing Science > 1997 > 25 > 4 > 329-346
Journal of the Academy of Marketing Science > 1995 > 23 > 4 > 278-281