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This paper explores and analyses the actions of users on an e-commerce website after they have watched TV-advertising. The analysis considers factors such as month, day and time of the website visit. This article utilises visualization tools for the analysis of the frequency ratios (probabilities) of searches, conversions, bookings made by new visitors on the website.
Set the date range to filter the displayed results. You can set a starting date, ending date or both. You can enter the dates manually or choose them from the calendar.