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The Swedish newspaper market has been traditionally very strong both in terms of circulation and advertising revenues. Thus, the country has always been placed close to tbe top in newspaper consumption in Europę. The following article is an attempt to give an overview of the newspaper market in toda/s Sweden, with its traditional division and major features. Special emphasis is laid on those phenomena...
The Swedish newspaper market has been traditionally very strong both in terms of circulation and advertising revenues. Thus, the country has always been placed close to tbe top in newspaper consumption in Europę. The following article is an attempt to give an overview of the newspaper market in toda/s Sweden, with its traditional division and major features. Special emphasis is laid on those phenomena...
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