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Celem rozważań jest zaprezentowanie istoty zjawiska konsumowania bez posiadania (KBP) i jego determinant oraz wyników wstępnych rozpoznań dotyczących skłonności polskich konsumentów do angażowania się w wybrane praktyki reprezentujące KBP. Podstawą artykułu są wyniki studiów literatury oraz rezultaty badań jakościowych, zrealizowanych w formie wywiadu pogłębionego przeprowadzonego z 15 osobami. Zgodnie...
The article analyses new trends in the behaviour of Polish households during the present crisis. The description of the research methodology and the sample used is followed by a discussion of major consumption trends observed among the respondents, such as cocooning, conscious consumption, smart shopping, collaborative consumption, freeganism and use of social media, which become more pronounced in...
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