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Many social phenomena can be viewed as processes in which individuals in social groups develop agreement (e.g., public opinion, the spreading of rumor, the formation of social and linguistic conventions). This study presents an Agent Based Model (ABM) based on Conceptual Agreement Theory (CAT), which models social agreement as a simplified communicational event in which an Observer (O) and Actor (A)...
Social aspects are critical in the decision making process for social actors (human beings). Social aspects can be categorized into social interaction, social communities, social groups or any kind of behavior that emerges from interlinking, overlapping or similarities between interests of a society. These social aspects are dynamic and emergent. Therefore, interlinking them in a social structure,...
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