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currently, there are several “Start-Up” businesses in Thailand which could be seen by registered entrepreneurs for more than 90 percent of these businesses and there are more than 60 percent out of all workers who have been hired. This study is aimed to study frameworks of the relations' factors which are going to create a “Customer Value” by applying a Customer Value Hierarchy Model including infrastructure,...
The advent of B2B industrial product-service systems (IPS2) requires a rethinking of business strategy on both the part of the provider and the customer. In particular, IPS2 depends on a close and collaborative relationship between them over an extended period of time. This relationship necessitates a certain distinctiveness of the B2B operations infrastructure; and it affords the customer a distinctive...
Creation and sustenance of long-term relationships with their customers is a key success factor in make-to-order manufacturing firms. In order to achieve both maximum cumulative profit and long-term profitable customer relationships, we integrate customer value into order acceptance decision. Then we use linear programming to model the order acceptance problem, and solve it with reinforcement learning...
More and more customers nowadays play an active role in service encounters in which they are engaged in service production process to co create value. For instance, customers can enjoy service either by cooperating with service firms or by having the firms do all the production work. The benefits of customer value co-creation in service context are well studied. However, little attention is given...
Recent years have seen an increasing attention in electric vehicles. But due to high prices, there is only a moderate customer acceptance and market penetration. Companies need to build up new competencies to be able to develop and produce competitive electric vehicles. Moreover, a concentration on either cost or quality will not be sufficient to make electric mobility attractive to customers and...
The impact of innovation in services industry is no less than the technological innovation in manufacturing industry from the degree and scope on the socio-economic. Services are the process between suppliers and customers. The most important character is that the suppliers and customers act as the active participants in the service process. The activities are not simply value activities, but rather...
Wireless communication and Internet services are converging to provide an unprecedented level of convenience for online shopping. Based on the review of value theory, especially on the newly research on the perceived value, the authors develop a framework that incorporates ten kinds of roles and three layers, as well as value chain. Because of the pervasiveness of perception criticality as an important...
It is the general descipline that, instead of industry economy, service economy has become the main power which promotes the rapid development of the whole society and economy. Especially, modern service industry, whose development is mainly based on the high technology including electronic information technology and the idea of modern management, operation and organization, is of great significance...
Along with science and technology fast development and people living standard universal enhancement, customer demand on the scope of product and service becomes wider and wider, and their request level becomes higher and higher. Now the society has already entered the period of "competition between supply chains". It is more and more impossible to achieve the target of improving customer...
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