Asset location systems, including vehicle and property tracking systems, are in the verge of exploding onto the scene for widespread business and personal use. This is due in part to decreased costs of GPS equipment, and greater availability of wireless communication systems, but also largely due to public awareness of their capabilities and benefits. Companies, organizations, and individual consumers that earlier could not justify the costs of tracking systems are now seriously considering their implementation. Public awareness of such systems is growing daily. Newspapers regularly have articles covering the latest applications of GPS. En route nagivation for aircraft, assisting blind people to navigate the streets of a city, and tracking skiers on slopes are some of the topics of recent newspapers articles on GPS. This article explores GPS asset location systems, looks at their features and foibles, and considers their cost, utility, ease of use, and drawbacks.