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With China's rapid economic development, people's living standard has been improved quickly, China's luxury market is showing great vitality. In the luxury market, China's domestic brands have only a very small market share. This papers answered what a luxury is., the basic characteristics of luxury goods, the local luxury goods' status and developments. Analysis China's luxury market, find its major...
Study of incentive mechanism is always frontier and hot topic in economics. In student education and management work of independent institute, a variety of incentive mechanism also need be applied to stimulate student's study enthusiasm and cultivate the all-round development human, according to the students' actual features.
Tourism thematic slogan is creative words formed after refining and enrichment of tourism site image, which are highly infectious, attractive and popularizing; they are the inevitable content to the tourism development in the tourist sites. Under the background that “He'nan Province sets priority over tourism as the backbone of its economy”, with the aim to improve its image and promote the leaping...
By reviewing and summarizing the relevant literatures, the concept of Enterprise's Social Capital is analyzed and defined. Based on Social Capital Theory, the author points that social capital has series important significances and it can enhance the small and medium-sized enterprises (SMEs), marketing ability, such as advancing marketing innovation, focusing marketing material and human resources,...
Agricultural social service system is strong support for agricultural development. According to the experiences of developing agriculture from countries all over the world, agricultural social service system plays a significant role in promoting the steady growth of agricultural production, increasing income of farmers and realizing agricultural modernization. Need-will of current agricultural social...
The Confucian Businessman is commodity producer and operator that carry out a Confucianism ethics principle to obtain economic interest. The premise of Confucian Businessman managerial concept is self-consciousness of Confucian Businessman. “Be a good person, raise a decent family, rule a fair kingdom, make the world a peaceful place” is the logic point of the forming of managerial concept. It infers...
Given the increasing importance of service and service-related product offerings to the world's multi-national corporations, the service encounter in a cross-cultural context has been the subject of increased research attention during the last decade. Through literature review, this paper expounds the cross-cultural comparative research about customer perception of service encounters, and customer...
Tourism industry in Jiaozuo has made remarkable achievements after ten years' development. Jiaozuo has completed a change from the resource-exhausted city to the tourist city successfully. However, the extensive development of tourism industry is still exist. How to accelerate the sustainable development and keep its attraction is a problem in the tourism development of Jiaozuo. This paper analyzes...
Effective knowledge transfer in new ventures' social network has been one of many factors crucial to new ventures' survival and growth. This paper explores the effects of new ventures' social network on knowledge transfer. The results show that network structure has significant effects on transferring knowledge to new ventures. High density, greater centrality, heterogeneity and lager size in new...
Market size and cultural discount are the two important factors influencing the investment of enterprises in cultural industries. This present paper constructs a model to study the specific influences of these two factors on the investment decisions of cultural enterprises. It is proved that the market size exerts influence on the pursuit of maximizing their profits of enterprises while cultural discount...
Traditional Higher Art Education in China has some shortcomings, particularly the lack of innovation in the new era. This paper is an attempt to develop the innovative capability of art professionals in the knowledge-based society in order to meet the needs of social development in China. Here some methods are employed, such as, literature, historical analyses, comparative analyses, factors analyses,...
Global international trade has been greatly developed in recent years and the trade field has transferred from the traditional goods trade to service trade including education service which ranks the fifth in the twelve basic categories of service sorted by WTO. Education service is divided into the following five divisions as specified in the UN Provisional Central Product Classification (CPC) as:...
It is a newly-developed tourism form to open up the novel field of development for the wine industry, combine the wine culture and tourism with deep exploration. Wine tourism can not only speed up the structural adjustment for the wine industry and extend the wine industry chain, but also further improve the brand recognition for the whole industry. The Dynasty Winery in Tianjing possesses the good...
Despite the growing interest in cross-cultural research in the service encounters literature, little empirical research has been conducted on the effects of consumers' perceived service failure of inter-cultural service encounters. This study was designed to close this gap by investigating cultural-based service failure in intercultural service encounters and explore the relation between service failure...
Based on all the stakeholders' status and different interest demands, a study of the development of the ancient town tourism business has extremely real sense. The paper takes Langzhong Ancient Town as an example, to analyze all the stakeholders' expectation, perception and evaluation for the development of the ancient town tourism business within the framework of Stakeholder Theory and proposes the...
A lot of domestic and international practice shows that science and technology enterprises are increasingly becoming important body of developing high-tech industries and establishing national innovation system. What's more, science and technology enterprises are fundamental strength to promote industrial upgrading and improve comprehensive competitiveness. The most important driving force of companies...
University culture is an important part of human advanced culture. Culture is the soul of university, university just use this kind of culture to cultivate talents. From five dimensions of university cultural development, which is mental culture, matcrial culture, institutional culture, environmental culture and featured items, people use basic fuzzy analysis method to evaluate university cultural...
Dongping County of Tai'an City has a long history and rich ancient cultural relics. With a unique natural scenery and traditional cultural superiority, it has the most distinctive and the most valuable tourism resource-the Shuihu city. But there are many problems in cultural tourism development, such as the exploring insufficient of tourism culture deposits, the failure of synchronous follow-up of...
The team member selection of a virtual R & D team is critical to success. This paper presents a selection method of virtual R & D team member based on fuzzy comprehensive evaluation, which first establishes an evaluation index system of virtual R & D team members and then uses the fuzzy comprehensive evaluation method to establish the selection decision model, and finally proves the effectiveness...
At present, college students have two psychological attitudes to study on Internet. One is the positive attitude which aspires after science knowledge, participates in the self-expression, seeks the opening, multivariant and ideal work and the life style; the other is the negative attitude which seeks novelty, pursuits the sensory stimulation, lets off grievances and does things by irregular ways;...
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