The article is focused on an analysis of naming procedures used for creating the names of dairy products. From the factual point of view, the names are classified into two groups - descriptive and creative names; the positives and negatives of both groups are discussed. The author also offers a brief overview of criteria which should be - according to her recommendations - followed when creating the individual names. The orthographic aspect of the analysed names is commented on as well.
Financed by the National Centre for Research and Development under grant No. SP/I/1/77065/10 by the strategic scientific research and experimental development program:
SYNAT - “Interdisciplinary System for Interactive Scientific and Scientific-Technical Information”.