This paper looks at the issue of strategic perspective in corporate entrepreneurship. Explorer, creator, master, and top of the class are the four qualitative types of entrepreneurship strategies distinguished. Attention is called to opportunities and competencies as critical factors. There is also a focus on the content of the entrepreneurship strategy process with respect to nine strategy dimensions - the entrepreneur type, organization image, the strategy process, perception of the environment, strategic attitude, learning issues, imperative for strategic leadership, the key entrepreneurial process, and main organizational enablers. Moreover, reference is made to reward policies in the strategic entrepreneurship context and the relationship between entrepreneurship strategies and reward policy dimensions is investigated. Finally, theoretical implications and directions for further research are discussed.
Financed by the National Centre for Research and Development under grant No. SP/I/1/77065/10 by the strategic scientific research and experimental development program:
SYNAT - “Interdisciplinary System for Interactive Scientific and Scientific-Technical Information”.