Nowadays, the act of taking care of one’s appearance has become a marker of a healthy lifestyle among both women and (mostly metrosexual) men. Physical activity plays a minor role, and tourist trips are more and more frequently combined with the consumption of medical services, including surgery and aesthetic dermatology. The aim of this study is to explain the phenomenon of medical tourism, particularly the specialized category of medical tourism for liposuction treatments, and its relation to the values of physical culture. The work is theoretical; it is supplemented by references to the presented issues in the form of a case study of “lipotourism” and its participants. As a result, the profile of a medical tourist has been identified against which a “lipotourist” constitutes an inimitable case. It seems that although the purpose for the travels of such a tourist is recognized, it still remains a matter of conjecture in terms of experience and behavior.
To prove the thesis that participating in tourism for medical reasons can affect one’s quality of life, certain conditions must be met: 1. The applied treatment must not cause (permanent) damage to the patient’s health; 2. Liposuction must be treated exclusively as an (invasive) aesthetic surgery and not as a method of weight reduction; 3. Regular physical activity and a healthy diet and lifestyle must be included in the process of body shaping, and 4. Health and physical education must be treated as superior values of quality of life. The existing considerations should only be regarded as preliminary.
Financed by the National Centre for Research and Development under grant No. SP/I/1/77065/10 by the strategic scientific research and experimental development program:
SYNAT - “Interdisciplinary System for Interactive Scientific and Scientific-Technical Information”.