The Infona portal uses cookies, i.e. strings of text saved by a browser on the user's device. The portal can access those files and use them to remember the user's data, such as their chosen settings (screen view, interface language, etc.), or their login data. By using the Infona portal the user accepts automatic saving and using this information for portal operation purposes. More information on the subject can be found in the Privacy Policy and Terms of Service. By closing this window the user confirms that they have read the information on cookie usage, and they accept the privacy policy and the way cookies are used by the portal. You can change the cookie settings in your browser.
Effective crisis communication is critical for successful crisis management. The current study is an attempt to unravel the public communication efforts of the Kerala government in its successful Covid‐19 crisis management efforts during the first wave of the pandemic. The findings of the study indicate that the government has successfully used pre‐crisis communication to inoculate the stakeholders,...
In a consumeristic society, brands have become a signal to the identity and personality of the users. Apple Incorporate has been one of the most successful marketers, of modern times, with its iconic range of “i” devices that have a cult‐like following. The growth of “individualistic” society has also been credited with, as an important reason, for the success of the brand. Societies and people high...
Set the date range to filter the displayed results. You can set a starting date, ending date or both. You can enter the dates manually or choose them from the calendar.