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The evolution of collaborative behavior within the World Wide Web (WWW) offers a high potential for new business models. Today, this potential cannot be exploited in all aspects, because the basic principles and mechanisms behind the behavior are still unclear. In this paper we describe a basic approach for the coordination of the production of new and adequate goods and services within a business...
In this paper we present an approach applying swarm intelligence to digital markets. The supply side often faces the challenge how to effectively identify customers' needs in order to design new products and services. When considering intermediaries ("service integrators") this task becomes even more difficult. Swarm intelligence might provide new means to tap into customers' collective...
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